With so many pre-made options available these days, it can be easy to lose sight of the value of creating customized e-learning. While pre-made courses can be convenient, they may not truly be able to meet your company’s specific needs. By investing in customized e-learning for your organization, you can ensure that your learners are receiving all the information and support they need, while better being able to manage costs, distribution, and branding. Check out our top 3 advantages of incorporating custom e-learning into your instructional regimen below.

Advantages of Implementing Custom Corporate eLearning

1.   Focused learning that aligns with your brand

Implementing custom made learning allows the ability to provide pinpointed content that addresses your company’s specific education needs. Many premade e-learning programs are designed to cover a broad range of topics, some of which may not be relevant to your company. By creating customized content for your organization, you will be able to:

• Address your specific instructional needs without covering topics that may be unnecessary or irrelevant.
• Lead to considerable time savings as your employees will not spend time learning any extraneous information.
• Ensure that the material being delivered encompasses your corporate values and standards throughout the training.

From language and guidelines to logos and colors, you can ensure that your e-learning fully represents your culture and brand image. Incorporating your company’s branding and tone into its learning programs can also help to passively educate your employees on your brand standards while they go through their courses.

2.   Increased engagement and knowledge retention

Not only does customized e-learning ensure that your staff are learning everything you need them to, but it also helps to keep their interest throughout the training. Providing focused, curated content results in increased engagement because employees are only being served content that is relevant to their role and the organization. This targeted learning also leads to better knowledge retention as staff can better relate to the content without being distracted by generic information they may not need to learn.

You can measure the effectiveness of your e-learning with assessments.

• Create targeted assessments to ensure that your learners are retaining the information you want them to.
• Custom assessments provide important data that can help organizations pinpoint where learners are struggling and what topics may need more in-depth instruction.
• Help further educate employees by providing feedback and additional information when a wrong answer is provided.

3.   Complete ownership

When you create custom e-learning for your organization, you maintain complete ownership of the materials. This allows you the flexibility to administer training at any time and easily update the courses as needed. Owning your own specialized training also provides the opportunity for your staff to access learning on demand, as well as the ability to re-watch courses as needed.

While creating custom e-learning can be an up-front investment of both time and money, it has the potential to save your organization money over time, while providing you the opportunity to curate exactly what and how your staff will learn, as well as the ability to monitor their performance and update the program accordingly.

Although sometimes the word custom can often invoke thoughts of high costs, building specialized e-learning can often end up being less expensive in the long run. You control the cost -- it’s a one-time investment, while many e-learning tools require ongoing charges on either a monthly or yearly basis. Many LMSs also base their charges per user, which can become a major expense as your company grows.

Personalized eLearning Training with Intellezy

With our in-house production and dedicated studio teams, we offer custom learning and development videos for a personalized approach to e-learning. The expertly presented knowledge- and skills-based content in these professionally produced videos is specific to your company, helping your team learn to leverage new software in their everyday roles.

Contact us to learn more about our custom eLearning design.